Jan 12th

Bold Color in Just One Wash!

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Bold Color in Just One Wash!

Whether you want to add a subtle tint of color or go for bright, bold change, both looks can be achieved in just one 5 minute wash with Celeb Luxury’s Viral Wash color washes!


How does the Viral Wash line work?

Viral Wash is a color-depositing product that instantly adds temporary bold color to lightened hair. Simply apply to damp hair and leave on for 5-10 minutes before rinsing. Voila!


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Viral Wash treatments can be used just once for a temporary color effect, and will lighten and fade with every subsequent washing with a color-free shampoo. For best results in removing the color, make sure to use a quality clarifying shampoo. To maintain your new color, it is best to use the Viral Wash every other or every third shampoo. That will keep your color consistently vibrant! However, it is important to know that use with every shampoo will darken the color over time.


Already have professionally colored hair?

These products are perfect for maintaining your color in between professional services. Again, use every other wash to keep your professional color looking as beautiful as the moment you walked out of the salon!

While Viral Washes produce bold color in lightened hair. It can be used on darker shades as well to achieve a jewel tone without having to bleach your hair.

The Celeb Luxury Gemlites line is also a color depositing wash, however, unlike the viral wash, is designed to help tone and maintain natural hair colors. It can prevent the fading of reds and brunettes, and help to tone out brassiness in blondes.


It too should be used every-other was for color maintenance, or consecutively to increase color and intensity.


Something to note: depending on your hair type, these products can make your hair feel dry. It is important to use to a hydrating shampoo that is color safe. We recommend Hydrate by Pureology to keep your hair feeling healthy while maintaining your color.



Not sure if Celeb Luxuy Viral Wash or Gem Lites is for you? Come in and try it for yourself! For $14, you can test out any of our Viral Wash colors. To schedule an appointment call 844-550-0761 or click here to book online!


  1. Natalie
    January 24, 2017 at 2:40 pm

    I’ve been using the Lavender in my hair and I have a purple shadow Root – it keeps my ends looking icy and perfectly blends the purple! Yay Colorwash!!


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